Bella Bridesmaids is a national chain that specializes in providing a personalized and stress-free experience for brides and their bridesmaids. The company was founded by a mother daughter duo, Kathleen Casey and Erin Casey Wolf, who started as franchisees and later acquired the whole business. They have expanded to 51 franchise stores across the country, thanks to their innovative software system that integrates Vantiv, Now Worldpay’s payment processing solution.
The software system, developed by Radial Studios, allows Bella Bridesmaids to offer their customers more options and convenience when it comes to paying for the dresses. Customers can pay online, over the phone, or in person, and they can also split the cost with other bridesmaids or the bride, if needed. This eliminates the hassle of collecting payments and reduces the risk of fraud and chargebacks.
By using Radial Studios’ software, Bella Bridesmaids has improved its efficiency and customer satisfaction. The franchisees can focus more on creating memorable experiences for their clients and growing their business, rather than dealing with technical issues. The mother daughter duo credits Radial Studios for helping them make a big business move and achieve their goals.
Link to the original article on Vantiv’s Website (PDF – External Link)
Note: This article references Radial Studios, Radial Payments is a division of Radial Studios.